Key Information

  • Certified Degree RNCP Level 7
  • Duration: 24 months
  • Language: English
  • Campuses: Paris
  • Next intakes: September 2024
  • Application fee: €150
  • Tuition fee (full program): €12,800
  • Resource fee: €400


Degree Certified by France Compétence RNCP

A series of assessments is carried out throughout the program. Candidates successfully validating all the assessments will be granted the France Competences RNCP Level 7 Title of  “Manager du marketing et du dévelopement de produits de Mode”


Program Structure

Creative Culture
In order to to generate relevant concepts and products fashion designers consistently have to question their own creative process in light of changes in their social, economic and cultural environments. Through the different modules of this group students will transcend an the definition of intuitive creativity in order to build their own artistic framework based on their personal motivation and intellectual process. The goal is to help them fully tap into their creative mind and therefore maximize their innovation capabilities.

Modules include:
Contemporary Creativity Analysis
Research & Creative Thinking
Creative Process Workshop

Fashion Environment
A strong interest towards art as well as curiosity towards other creative fields are necessary to feed fashion creativity. Aesthetic knowledge is built through analysizing various genres of imagery, graphics, color, painting, sculpture, architecture or design of artifacts. Through modules such as Fashion Ethnography, Fashion Cross-Culture developped in partnership with the Paris Musée des Arts Décoratifs, or Fashion Product Semiology, students will further analyse how fashion adresses the notions of appearance and status. Ultimately students wille be able to decode the meanings behind shapes, volumes, détail or colors of any range of fashion products.

Modules include:
Fashion Ethnography
Fashion Cross Culture
Creative Context
Trends & Future
Fashion Product Semiology

Marketing & Management

This group of modules analyzes and reflects on marketing strategies for fashion brands and provides a rigorous outline to manage them. Students examine the differences in marketing high fashion brands versus mass-market brands. Observing processes impacting brands identity, positionning, pricing, distribution and communication help students to understand the inherent challenges of the broad contemporary fashion market. The power of a brand will be analyzed through its value, its social, contractual and semiotic dimensions. Students will familiarize themeselves with the required comprehensive tools for branding in order to build coherent strategies for their own fashion brand. The need for future fashion entrepreneurs to develop innovative fashion concepts in specific markets of today’s global fashion industry is also addressed.

Modules include:

Positioning & Pricing
Fashion Distribution
Consumer Behavior
Sourcing & Supply Chain Issues

Image & Communication

Comprehensive communication and innovative design presentations are crucial for fashion houses to stand out in a crowded market place. The different modules of this chapter will train students to merge the proper wording and imagery akin to fashion communication campaigns developed in the international arena. More specifically, the knowledge and skills imparted will focus on media strategic planning, visual communication through styling, written communication through traditional and digital channels, public relation techniques and event management for fashion shows.

Modules include:

The Fashion Press
Retail & Visual Merchandising
Photographic Styling
Fashion Photography History & Analysis

Business Issues

Fashion designers or Art directors must understand the legal and business framework of the fashion industry in order to converse efficiently with brand managers. Within this module grouping students will discover the realities of the Fashion industry from an economic and financial point of view. They will explore the challenges faced by start-up companies and learn the best practices for writing a business plan. That includes analyzing and evaluating growth potential in new businesses, minimizing financial risks while identifying industry key success factors necessary for a brand to grow and flourish within today’s competitive global economy.

Modules include:

Entrepreneurship & Finance
Intellectual Property

Technical Issues

Reaslistically a future career in fashion cannot be conceived whithout an in-depth knowledge of clothes construction. Within this module grouping students will strenghten their knowledge and skills to handle a multiplicity of garments and textile types through the apprenticeship of both traditional and high-tech production techniques. They will also be exposed to the role of technology in creating new textiles and designs. Upon completion of this module grouping students will have grasped the fabrication processes and practical issues involved in bringing a garment to life.

Modules include:

Digital Design Workshop
Innovative Textile Workshop
Pattern & Draping Development

Admission Requirements

Fee Structure

Full tuition fee: €12,800
Resource fee: €400

Payment Terms:
Full payment must be made before the program start.
Early bird discount (10%) for tuition fee payments, processed at least 7 months in advance of the program start date.


Validation of Prior Experience (VAE – Validation des Acquis de l’Expérience)

Conditions of admissibility:

The requirements that the candidates should meet in the VAE are contained in Act No. 2002-73 of 17 January 2002 of social modernization.

The conditions of admissibility of VAE for the title “Styling and fashion technology” are set as follows:

Have completed at least three years in a company in the fashion-clothing sector so that one’s acquired skills mainly focus around:

  • scientific and technological skills related to fashion design and creation of collection, materials, technological solutions of product design, realization of models by the method of pattern making and draping, model prototyping and the launch of manufacturing lines;
  • General, economic and organization of production skills;
  • Human skills: communication, work, collaborative work, professional adaptability

Procedure for application to the VAE:

The candidate must send to IFA Paris his record consisting of:

– The “Convention of Validation of prior experience”
– The documents which allow to account for this experience and the duration of salaried, non-salaried or volunteers’ activities that he made, and, if necessary, the certificates corresponding to training and the diplomas obtained previously.
– The presentation of 4 detailed professional experiences

IFA Paris decides on the admissibility of the request of the applicant after checking that the conditions are met, including the minimum duration of activity of 3 years.

A provision of support may be proposed by IFA Paris to help the candidate to make his experience presentation file:

  • an assistance in the formulation of the experience to validate,
  • an assistance to the constitution of the validation file,
  • a preparation for the interview with the jury.

The request for approval is subject to a jury composed of 2 members of the school management and 6 external members in activity in the professional sector of the clothing.

The jury reviews the validation file based on this issue and on an interview with the candidate, or on a professional, real or reconstituted situation.


Istituto Lorenzo de’ Medici – The Italian International Institute

Founded in 1973, Istituto Lorenzo de’ Medici (LdM) is among Italy’s most comprehensive and well-established international institution in higher education. In addition to its main campus in Florence, LdM has campuses in Rome and Tuscania. Today, LdM hosts over 3000 students annually from all over the world.

The educational opportunities at each of LdM sites are deeply rooted in their surrounding environments, allowing students to experience first-hand the inspiring culture of both historical and contemporary Italy. LdM integrates formal, university-level learning with an emphasis on personal growth, individual engagement, and community responsibility.

Istituto Lorenzo de’ Medici is committed to delivering a high-quality international learning experience through which students advance their formal educational paths, develop their creativity, realize their own potential, and empower themselves to impact the world around them.

Dedicated international professors, small class sizes, and inspiring academic field trips makes learning at LdM a distinctive and enriching experience for the individual within the context of an international community.

Academic learning is enhanced by the opportunity for personal expression and practical application through interdisciplinary projects and engagement with the professional sector. Courses fall under six main academic divisions: Liberal Arts and Social Sciences, Creative Arts, Design, Sciences, Agriculture, and Italian Language and Culture. Classes are conducted in English, except for Italian Language courses, which are taught in Italian. In addition, some courses from other subject areas are featured in Italian for students proficient in the language.

LdM students have integral roles in conferences, festivals, film productions, archaeological digs, restoration projects, fashion events, complementing their academic experience.

Fashion Design, Marketing and Merchandising provides classrooms equipped for creative research, fabric and yarn analyses, and fashion resources. In addition to a vast selection of printed and digital resources available at the LdM main library, the fashion department’s library is specifically focused on apparel and textile research including forecasting, costume history and the business of fashion. The production lab and studios include CAD technology with up-to-date software.

The unique collections and exhibitions of the world renowned museums of Florence play an essential role in the development of individual growth and academic studies. The city offers rich historical and cultural opportunities and provides a background to the fashion program as an extension of the classroom and studio learning experience.

LdM is affiliated with institutions world-wide and authorized in Italy by the Ministry of Education, (December 2, 1989); it is also accredited and recognized by the Tuscany Region as an educational institution (code n. FI0735, July 4, 2012).

IFA offers their graduate students an opportunity to further sharpen their skills in research, exploration and creativity in the birthplace of Italian fashion, Florence.

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