Brochures 
Visit us 
Apply Now 
Postgraduate Degree Fashion Entrepreneurship – Design Major
- Available in: Paris and Istanbul
- Language: Full French or Full English
- Duration: 2 years
- Cooperative Education: AVAILABLE FOR YEAR 1 & 2
- 120 ECTS
- Prochaine rentrée : septembre 2025
Our PG Degree in Fashion Entrepreneurship - Design Major is tailored for fashion designers who dream of launching their own brand and producing their own collection. This specialized program combines your creative flair with essential business acumen, equipping you with the tools and knowledge to turn your fashion vision into a thriving fashion venture.
This program features an innovative inverted pedagogy that puts the students in charge, giving them large autonomy. Students actively develop their own collections and seek guidance from lecturers as needed. The PG Degree Fashion Entrepreneurship - Design Major is structured around thematic workshops.
While sharing some core business modules with the MBA Fashion Entrepreneurship - Tech Major program, this specialization offers dedicated workshops for design and development, enabling students to experiment with new production methods and bring their creative visions to life.
Learning Objectives
- Develop Innovative Business Models and Brand Strategies: Students will gain the expertise to create and launch fashion brands by designing innovative business models that align with market opportunities, leveraging strategic brand development, creative storytelling, and entrepreneurial insights to build successful and sustainable fashion label.
- Create Fashion Collections with a Venture-Oriented Approach: Students will learn to design and produce fashion collections with a strong focus on venture creation, using advanced design techniques, agile production methods, and market-driven insights to create collections that are both creatively impactful and commercially viable.
- Drive Strategic Growth and Market Positioning for Emerging Enterprises: Students will master the art of scaling and positioning fashion brands with a startup-driven perspective, using data-driven strategies, digital marketing, and global market insights to build and expand new fashion ventures that thrive in a rapidly changing industry.
- Embed Sustainable Development into Scalable Business Ventures: Students will learn to embed sustainable practices and ethical principles into the foundation of their fashion businesses, ensuring that their ventures are not only socially responsible and environmentally conscious but also positioned for long-term growth and industry leadership.
Year 1 (Postgraduate)
The 4th year courses are common to all specializations. Their aim is to establish common fundamentals to reconcile commercial and creative challenges.
Stage de 6 mois ou Alternance (Programmes en français uniquement)
Fourth-year highlights:
- Des partenariats avec des entreprises pour l'organisations de battles et masterclasses
- Un accompagnement personnalisé
- Un stage de 6 mois
Processus créatifs
Ce module est conçu pour améliorer les capacités créatives des étudiants. Il se concentre sur le développement de la pensée innovante et de l'expression artistique à travers les différentes étapes du processus de design de mode. En étudiant les influences contemporaines et historiques, en participant à des ateliers et en collaborant sur des projets de design, les étudiants développeront une approche créative unique et acquerront les compétences nécessaires pour donner vie à leurs concepts de mode.
- Analyse de la créativité contemporaine
- Workshop Processus créatif
- Workshop Design digital
- Iconographie Mode
Business Development
Ce module se concentre sur les processus innovants impliqués dans le développement et le lancement de projets de mode réussis. Les étudiants apprendront à identifier les opportunités de marché, à créer des plans d'affaires convaincants et à mettre en œuvre des stratégies efficaces pour la croissance. L'accent est mis sur la promotion de la pensée créative et des capacités de résolution de problèmes pour stimuler l'innovation dans le développement de produits, le branding et le marketing.
- Business planning
- Smart Supply Chain System
- Intellectual property
- Branding
- Distribution
Production
Le module Production en Mode se concentre sur la compréhension approfondie des processus de fabrication dans l'industrie de la mode. Ce module couvre l'ensemble du cycle de production, du développement de concepts et de la sélection des matériaux à la construction de vêtements et au contrôle de la qualité. Les étudiants exploreront des techniques de production innovantes, des pratiques durables et les dernières avancées technologiques dans la fabrication de la mode afin de développer leur propre collection.
- Développement de motifs
- Innovative materials
- Collection Development
2 Options à choisir
Les étudiants pourront choisir 2 électifs parmi 6 disponibles. Chacun d'eux donne un avant-goût de ce que les spécialisations de la 5e année comprendront. Une telle structure offre une opportunité de personnalisation complète de l'expérience d'apprentissage.
- Luxe
- Projet de magazine / Media management
- Mode et Eco-responsabilité
- Entrepreneuriat
- Tech
- Fashion Marketing & Management
Laboratoire de la Mode
Le module Laboratoire de la Mode est géré par la Direction des Relations Entreprises d'IFA Paris. Grâce à une variété d'ateliers pratiques, les étudiants auront l'opportunité de participer à des études de cas réelles fournies par des marques partenaires. Ils auront également l'opportunité de travailler sur leur profil professionnel grâce à des sessions de coaching personnalisées pour s'assurer qu'ils puissent décrocher un stage de 6 mois.
Year 2 (Postgraduate)
The program is broken down into themed workshops. The Creation and Communication workshops are attended alongside students on the Brand and Collection Management specialisation. Students acquire the managerial skills needed to implement a range of fashion products intended to be launched onto a particular market. The production workshop is specific to students on this specialisation as it aims to give them the opportunity to explore and try out new production techniques.
Stage de 6 mois ou Alternance (Programmes en français uniquement)
Les temps forts de la 5e année :
- A design bootcamp in the first few weeks to kick off the conceptualization of one’s design strategy
- A very pragmatic program based on inverted teaching methods and fashion studio environment work
- A tailored approach designed to empower every student to start their own fashion label while still enrolled in the program
Conceptualization
The conceptualization module grouping is designed to equip students with the essential skills to innovate within their collection development process The topics cover comprehensive market research techniques tailored to the fashion industry, enabling students to identify emerging trends and consumer needs. Students will learn to develop prototypes and conduct effective beta testing to iterate and refine their designs.
- Market research
- Prototyping
- Beta-testing
Start-up development
This module grouping focuses on developing successful emerging designers’ businesses The topics cover essential aspects of entrepreneurship by anchoring them in relevant legal frameworks. There is an emphasis on lean start-up methodologies, funding strategies, and scaling operations.
- Business Model
- Fundraising strategies
- Fashion & Luxury Retail Management
- Legal Environment Applied to Start-ups
Marketing
In this module grouping, students will explore cutting-edge promotional tactics, including digital marketing, influencer partnerships, and immersive experiences. The curriculum emphasizes the integration of technology and data analytics to optimize marketing efforts, ensuring that graduates can effectively navigate and influence the rapidly evolving fashion tech landscape.
- AI Powered Forecasts
- Fashion metavers
- Marketing through Influence
- Public relations
Collection Development
The Collection Development module, structured as a studio environment, is a cornerstone of the program. In this hands-on course, lecturers mentor students through the process of creating and producing a cohesive range of designs. Students will get to conceptualize, develop, and refine their collections, focusing on aesthetic coherence and market viability. The module emphasizes the integration of creative design with entrepreneurial strategies, ensuring that students can translate their vision into commercially successful fashion lines.
Start-up challenge
The Start-up Challenge is a dynamic and practical experience designed to immerse students in the entrepreneurial world of fashion. Participants develop and refine their business concept, learning to articulate their ideas effectively to potential investors and stakeholders. Through workshops, mentoring sessions, and mock pitches, students gain invaluable insights into the emerging fashion brands ecosystem, honing their presentation skills and business acumen.
- The Art of the Pitch
- Start-Up Project
Fashion Lab
The Fashion Lab module grouping is handled by the Direction of Corporate Relations of IFA Paris. Through a variety of practical workshops, students will get the opportunity to be involved in real-life case studies provided by partner brands. They will also have the opportunity to work on their professional profile through customized coaching sessions to ensure they can secure a 6-month internship.
Requirements
Course duration
The Fashion Marketing and Product Development Manager course consists of a two-year cooperative education, with 504 hours per year (4 days/week at a company and 1 day/week in training at IFA Paris).
Classes are held in person or online and take the form of group work, face-to-face teaching, conferences, and more.
Operational objectives/Target skills
- To analyse trends and strategies in the fashion and luxury market as part of the development of a brand or concept
- To create a comprehensive fashion or luxury brand or concept, including the analysis of the competition and image strategy
- To define a marketing strategy for a fashion or luxury brand or concept
- To develop communication and digital marketing strategies designed to promote a fashion or luxury brand or concept
- To devise a distribution strategy aimed at rolling out the fashion or luxury brand or concept across its territories and markets, online, off-line and phygitally
- To manage a team as part of the development of a fashion or luxury company
Teaching methods employed
Classes are held in person or online and are structured on the basis of group work, face-to-face teaching, lectures, etc.
Assessment methods
Oral and written assessments, continuous assessment, evaluation during project phases.
Certification type
The award of the Fashion Marketing and Product Development Manager certification. Level 7 (equiv. to Bac+5) is conditional upon validation of all the skill sets.
RNCP “Fashion Marketing and Product Development Manager ” Level 7 (equiv. to Bac+5) issued by Mode Estate – professional certification registered with the RNCP (National Directory of Professional Certifications) by decision of France Compétences on 24/11/2021 (RNCP 36047).
A verified set of skills is acquired over 5 years.
No pathway/No transfer
Result indicators
- Drop-out rate: N/A (1st class graduates in 2024)
- Attendance rate for certification tests: N/A (1st class graduates in 2024)
- Certification attainment rate: N/A (1st class graduates in 2024)
- Further study rate: N/A (1st class graduates in 2024)
- Rate of entry into employment after 6 months: N/A (1st class graduates in 2024)
- Rate of entry into a profession in line with certification after 6 months: N/A (1st class graduates in 2024)
- Value added by the establishment: N/A (1st class graduates in 2024)
Accessibility
You may be interested in the possibility of enrolling on one of our programs.
Contact us so that we can provide you with all the information and advice you need: accessibilite@ifaparis.com.
